The first lactate gel you can order in Australia.
Trusted scienceDr. Rhonda Patrick (FoundMyFitness): Discussion on the importance of LactateFor the part where holding on is the whole job.
$57.50 today, charged at checkout.
You couldn't buy a lactate gel in Australia. So I had it made. This is it.
Trusted scienceDr. Rhonda Patrick (FoundMyFitness): Discussion on the importance of Lactate$57.50 today, charged at checkout.
Your brain and heart burn lactate first, ahead of glucose, under load. Raise it, and you hand them more of the fuel they already prefer, exactly when the effort gets hard and everyone else is fading. In a real time trial, riders on lactate sustained 4% more power than on a placebo.
See the founding offer
For forty years athletes were told lactate was the enemy: the thing that burned your legs, the thing to flush out. Dr George Brooks at UC Berkeley showed the opposite decades ago. Your muscles hand lactate to your bloodstream, and your heart and brain take it and burn it, ahead of glucose, under load.
Diagram: lactate travels from working muscle, into the bloodstream, to the heart and brain, where it is burned as fuel.
At high intensity your fast twitch fibres produce lactate faster than they can use it, and it spills into the blood. Old thinking called that waste.
Not as a byproduct. As a delivery. Lactate is one of the most readily oxidised fuels the body has under load.
Your heart takes up lactate and burns it ahead of glucose when you are working. Your brain does the same.
Not this one. A different product, tested by a different team. But it's the same idea, at the top level of the sport, covered by outlets that have no reason to be kind to a category that doesn't work.
"UAE Team Emirates-XRG use new lactate gel mix for a second stage at 2026 Tour de France."
Tadej Pogacar's own team, trialling lactate fuelling in the biggest race in cycling.
CYCLIST"The physiology certainly adds up. Lactate creates energy."
Dan Healey, sports nutritionist, on why the peloton is paying attention.
BIKERADAR"A breakthrough that initiates a new era in sports nutrition."
Professor George Brooks, UC Berkeley, the scientist who first identified lactate's role as fuel.
NUTRAINGREDIENTS"We are not looking at a passing fad."
Carlos Morales, product manager, Aurora Intelligent Nutrition, on research groups, nutrition companies and elite teams all exploring lactate at once.
The first 150 boxes go out at a price that exists once.
No caffeine, no proprietary blend. Every ingredient named on the label, with its exact quantity stated.
A 2024 trial measured swallowed lactate against a placebo in a real time trial and found more work done. Separately, a 2025 study found the brain itself preferentially burns lactate over glucose once it's in the blood. Both are on the evidence section above, including the parts that didn't work.
Gut trouble scales with dose. 5g sits well below the dose that can cause problems, and the formulation splits the load across two sources of lactate rather than one to reduce the osmolality even more.
Lactate can't be banned. Every athlete's body already produces it during exercise, and your heart and brain burn it ahead of glucose. This gel simply gets that same fuel to them sooner.
No. This isn't a fuelling replacement. It's built for the specific moment fuelling doesn't fix: the point where your legs and lungs are fine and your head wants to stop anyway.
We've used natural flavours and kept sweetness in check. Flavour feedback is always welcome, and it's exactly what helps me build the flavours you actually want.
Today, at checkout.
We're putting the finishing touches on our packaging and labelling, while finalising logistics for launch.
Founding boxes are expected to ship late October to early November, then 3-5 days for Australia Post to reach your door.
The countdown is officially on. Something new in performance fuelling is coming.